creative sector Stories

Kenya eyes US creative industry as blueprint to lift GDP share to double digits
Alfred Onyango  |  Jun 07, 2025

The ambition took centre stage at the US-Kenya Creative Economy Forum held on Thursday in Nairobi, which brought together creatives, policymakers and...

Afreximbank launches Sh129bn funding kitty to empower African creatives
Alfred Onyango  |  May 15, 2025

The initiative promises to open up opportunities for filmmakers and artists to scale their craft to global standards, nurture talent, and spur job cre...

Ruto orders establishment of transparent royalty system to end artist exploitation
Maureen Kinyanjui  |  Dec 12, 2024

The president said the new system would ensure that royalties are distributed fairly and efficiently to rightful owners and beneficiaries, marking a s...

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