Ghibli Effect: The anime-inspired trend sweeping social media
Powered by artificial intelligence, this viral trend reimagines selfies and portraits in the visual style of Studio Ghibli, Japan’s iconic animation house known for its enchanting characters and detailed, storybook-like scenes.
A dreamy, anime-inspired wave is sweeping across Kenyan social media platforms, transforming everyday photos into whimsical, cartoon-like portraits straight out of a fantasy film.
From WhatsApp profile pictures to TikTok videos and Instagram reels, Kenyans are embracing what’s now being called “The Ghibli Effect.”
More To Read
Powered by artificial intelligence, this viral trend reimagines selfies and portraits in the visual style of Studio Ghibli, Japan’s iconic animation house known for its enchanting characters and detailed, storybook-like scenes.
The result? Magical, soft-toned illustrations that blend fantasy with a uniquely personal touch.
“I just wanted a cute new profile pic, but it turned into a whole vibe,” says Esther Mbithe, a Nairobi-based content creator.
“It feels nostalgic, like something from childhood, but modern at the same time. It just makes everything look so good!”
What makes the trend especially captivating is its blend of artistry and accessibility.
AI apps like Meitu, Lensa, and even some filters on TikTok are allowing users to upload a photo and instantly get a Ghibli-style transformation, with big eyes, lush backgrounds, and soft lighting that mimics the charm of films like Spirited Away and My Neighbour Totoro.
More than just visual fun, the trend is tapping into deeper feelings of cultural pride, identity, and imagination. Some users have begun incorporating traditional outfits, local backdrops, and even urban Nairobi scenes into their Ghibli portraits, creating a uniquely Kenyan anime fusion.
Want to jump on the trend? It is very simple.
Choose a high-quality selfie, download one of the popular Ghibli-style AI apps or filters, upload your photo, and let the AI work its magic.
You can then tweak the background, add soft effects, or include elements like stars, Sakura petals, or local symbols for a personal touch.
While some critics warn about data privacy concerns associated with photo-editing AI apps, most users are enjoying the ride, turning ordinary digital moments into little pieces of art.
Top Stories Today
