Spotify expands social features with 'Messages' rollout in Kenya

Spotify expands social features with 'Messages' rollout in Kenya

The update is designed to make it easier for listeners to recommend tracks, albums, and episodes to friends without leaving the platform.

Spotify is expanding its offerings in Kenya with the rollout of a new “Messages” feature, allowing users to share music and podcasts directly within the app.

The update is designed to make it easier for listeners to recommend tracks, albums, and episodes to friends without leaving the platform.

Alongside this, Spotify has introduced a recap tool for audiobook listeners, enabling them to seamlessly continue from where they left off, a convenience particularly useful for those consuming content on the go.

While these updates enhance Spotify’s social and functional experience, Kenyan users are still waiting for the much-anticipated lossless audio tier, originally announced in February 2021 as Spotify HiFi.

This feature promises studio-quality sound that preserves every detail of a track, unlike standard compressed streaming. Despite repeated announcements, it has not yet launched in Kenya or many other markets, leaving high-fidelity audio enthusiasts eagerly awaiting its arrival.

The new features reflect Spotify’s ongoing strategy to improve user engagement and make the platform more interactive.

By combining sharing tools with better audiobook navigation, the company aims to position itself not only as a music streaming service but also as a hub for all forms of audio entertainment, competing with rivals such as Apple Music, Deezer, YouTube Music, and Boomplay.

How to share music or podcasts

1. Open Spotify and navigate to the song, album, playlist, or podcast episode you want to share.

2. Tap the three-dot menu (…) next to the item.

3. Select “Share” from the options.

4. Choose “Message” (or “Send in Messages” depending on your app version).

5. Select the friend or group you want to share with. You can also search for other Spotify users by username.

6. Add a comment if you like, then tap Send.

The recipient will receive the track or podcast directly in their Spotify Messages inbox, making it easy to listen and respond without leaving the app.

The feature is available to all Free and Premium users, making it easier than ever to recommend tracks, albums, and episodes to friends within Spotify.

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